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Boost Your SMB with AI: Weekly Insights Inside
Curated AI trends, use cases, and best practices tailored to SMB priorities
AI Trends of Past Week
Trend 1: AI Agents are Becoming More Autonomous
There is a growing trend of AI agents being able to operate independently and complete tasks without constant human oversight. For instance, Microsoft announced new agentic capabilities are coming to Copilot and Dynamics 365, allowing users to create their own or utilise pre-built agents to enhance processes across the platforms. These agents can operate independently, initiating tasks and responding to business signals without constant human oversight.
Importance for SMBs: This advancement in AI could potentially be a game-changer for SMBs in various industries, allowing them to:
Streamline Workflows: AI agents can handle repetitive and time-consuming tasks, freeing up human employees for more strategic work.
Improve Efficiency: By automating processes, businesses can reduce errors and improve overall efficiency.
Enhance Customer Service: AI agents can be used to provide 24/7 customer support, improving customer satisfaction.
Advice for SMBs: SMBs should explore the potential applications of AI agents in their respective fields. Experimenting with different use cases and identifying areas where agents can add value can help businesses stay ahead of the curve.
Trend 2: AI Image Editing is Becoming Increasingly Powerful and Accessible
There is a growing trend of AI-powered image editing tools that allow users to easily modify, retexture, expand, and stylize both generated and uploaded images using text prompts. For example, Midjourney recently debuted a new AI-powered web editor that enables features like expand, crop, repaint, and modify for both Midjourney-created and uploaded images using natural prompting. This new editor also works with Midjourney’s previous features like personalization, style references, and more. Additionally, a new re-texturing tool allows users to change aspects like lighting, texture, materials, and more while maintaining the original shape of the image.
Importance for SMBs: This advancement in AI image editing could potentially be a game-changer for SMBs in various industries, allowing them to:
Create High-Quality Visuals: Businesses can create professional-grade images for marketing, social media, and other purposes without the need for expensive software or design expertise.
Customize Images Easily: AI tools allow for quick and easy customization of images, making it simple to create variations for different platforms and audiences.
Improve Brand Consistency: By using AI to generate and edit images, businesses can ensure brand consistency across all visual content.
Advice for SMBs: SMBs should consider incorporating AI image editing tools into their workflows. Experimenting with different platforms and exploring their capabilities can help businesses find the best fit for their needs.
Trend 3: AI Watermarking is Becoming a Key Solution to Address Content Authenticity Concerns
With the increasing prevalence of AI-generated content, there is a growing trend of AI watermarking solutions to address concerns about content authenticity and the blurring lines between real and AI-generated content. For example, Google DeepMind announced the open-sourcing and availability of SynthID, an advanced watermarking system for AI-generated content, and revealed the tool is already being used in Gemini and other Google products. SynthID uses a “tournament sampling” approach that embeds undetectable watermarks while preserving the quality of text outputs.
Importance for SMBs: The development and adoption of AI watermarking solutions is crucial for SMBs, as it allows them to:
Establish Trust and Credibility: By using watermarked content, businesses can assure their audience that the content is authentic and has not been manipulated.
Protect Intellectual Property: Watermarking helps protect businesses from copyright infringement and unauthorized use of their content.
Navigate the Evolving Digital Landscape: As AI-generated content becomes more prevalent, watermarking will be essential for maintaining transparency and accountability online.
Advice for SMBs: SMBs should stay informed about the latest developments in AI watermarking technology and consider adopting solutions that align with their needs and industry standards. Supporting the development and implementation of watermarking standards can help ensure a more trustworthy and reliable online environment.